The latest breakdown of television viewers for RAW, SmackDown and Total Divas is as follows.
– The average viewer is 41.4 years old, meaning viewership is getting older, not younger.
– The audience is 63 percent male, however Total Divas skews that number, as it would be closer to 68 percent for RAW and SmackDown.
– The viewership is 19 percent under the age of 17, 22 percent between 18 and 34, 22 percent between 35 and 49 and 37 percent over the age of 50.
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(Credit: Wrestling Observer Newsletter)