San Diego Made Marks 10-Year Milestone With Holiday Market
SAN DIEGO, CA — The annual San Diego Made Holiday Market is back this weekend, and this year’s event will be extra special.
San Diego Made Holiday Market is set for Saturday and Sunday at NTC Park at Liberty Station. The two-day event marks the 10-year anniversary of San Diego Made, an artist collective organization that aims to raise awareness of and opportunities for local artists and makers within the San Diego community.
The San Diego Made Holiday Market is San Diego Made’s largest market of the year.
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“We’re thrilled to celebrate 10 incredible years of bringing markets to life across San Diego,” said Brittany Wiczek, co-founder of San Diego Made. Wiczek launched the organization in 2014 with three other local creative business owners.
“It’s amazing to look back at where we started — just a few hundred attendees and around 30 vendors packed into a cozy warehouse in Barrio Logan,” Wiczek told Patch. “Now, for this special anniversary event, we’re proud to showcase over 140 talented makers and are hoping to welcome a few thousand guests to join the celebration at NTC Park.”
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This year’s event will offer more fun, more games and more workshops, according to organizers.
The family-friendly shopping experience will feature more than 140 curated makers and holiday photo opportunities by the San Diego Made team. There will also be four workshops, interactive art installations, live music, various children’s activities, free giveaways, and local food and drink vendors.
In celebration of the milestone, the market will be disco-themed and 1970s attire is encouraged.
“Marking this 10-year milestone is deeply meaningful to us — it’s a celebration of our journey, the incredible makers we’ve had the privilege to showcase, and the vibrant community that’s embraced each of our events,” Wiczek said. “It’s a testament to the creativity and resilience of local artisans and the enthusiasm of San Diegans who value supporting local talent. Over the years, these pop-up maker events have flourished because they offer more than just a shopping experience. They’re a space for connection, discovery, and celebration of local culture.”
Ticket proceeds benefit San Diego Made, which supports local artists and small businesses. Proceeds cover the production costs of the organization’s markets, which give vendors an opportunity to showcase their work in person and connect with the community.
Beyond the markets, the organization supports local small businesses year-round through the San Diego Made Factory, a brick-and-mortar space in the Logan Heights neighborhood. Wiczek said the community hub offers affordable art studios, meeting rooms, co-working spaces, and a community event space, all designed to foster creativity and collaboration.
“This anniversary is about honoring the community that has supported us all these years,” Wiczek said. “We’re looking forward to an unforgettable celebration where our makers and guests can connect, share stories, and make new memories.”
The event will take place from 10 a.m. to 5 p.m. Saturday and Sunday at NTC Park, next to Liberty Station at 2455 Cushing Road in San Diego. Tickets cost $6 at the door. Admission for children under 10 is free.
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